Digital Marketing
Land O’Lakes CEO Beth Ford on Racism in Minneapolis, COVID-19’s Impact on Farmers, And The Need For Rural Wi-Fi
(Miss this week’s The Leadership Brief? This interview below was delivered to the inbox of Leadership Brief subscribers on Sunday morning, June 21; to receive weekly emails of conversations with the world’s top CEO’s and business decision makers, click here.) Land O’Lakes’s headquarters are a short drive from the Minneapolis neighborhood where George Floyd was […]
Have we become too reliant on Big Tech firms?
Image copyright Keith Ingram Image caption During lockdown Keith Ingram shifted sales to Amazon “We wouldn’t have survived without Amazon,” says Keith Ingram, owner of vinyl records shop Assai Records.When lockdown hit on 23 March in the UK, Mr Ingram had to shut his shops in Edinburgh and Dundee, and sell his stock through Amazon […]
TIME and Columbia Business School Partner to Launch a Series of Business Classes for Professional Development During Uncertain Economic Times
“The Business of Change” classes are offered on-demand and at an affordable price point, empowering individuals to expand their skill set and facilitate their own success. Support from Deluxe is helping to make this world-class education series accessible to a broader audience, including its own community of small business owners and entrepreneurs (June 18, 2020 […]
Americans Are the Unhappiest They Have Been in 50 Years: Poll
(ST. PETERSBURG, Fla.) — It’s been a rough year for the American psyche. Folks in the U.S. are more unhappy today than they’ve been in nearly 50 years. This bold — yet unsurprising — conclusion comes from the COVID Response Tracking Study, conducted by NORC at the University of Chicago. It finds that just 14% […]
Coronavirus: How the advertising industry is changing
Image copyright Getty Images Image caption Adverts praising the NHS have sprung up on UK billboards that may otherwise have been empty The first rule of advertising is that your adverts have to be seen to have any effect.This is why if you have managed to get out of the house recently in the UK […]
‘It’s a Race to the Bottom.’ The Coronavirus is Cutting Into Gig Worker Incomes as the Newly Jobless Flood Apps
For years, Jennell Lévêque has been getting up early and swiping through her phone in the hope that Amazon Flex would drop some shifts for delivery drivers and that she’d be quick enough to nab one. But since the COVID-19 pandemic, even with six apps open for various delivery platforms, Lévêque has gotten barely any […]
Coronavirus: Firms ready to restart within three weeks
Image copyright PA Media Image caption Are employees prepared for the return to work? Most firms believe they could be ready to restart business with just three weeks’ notice.That’s according to the latest British Chambers of Commerce Coronavirus weekly survey of firms.BBC News talked to companies in five different sectors to find out how prepared…
Universal Pictures’ Trolls World Tour Was a Light-Hearted Kids Film, But It’s Causing Drama Between the Studio and Movie Theaters
(NEW YORK) — The most controversial movie of the year is… Trolls World Tour? As innocuous as the rainbow-colored, music-blaring animated movie may seem, the digital release of the Trolls sequel has caused a storm to course through the movie industry. Just as the pandemic worsened and movie theaters were shuttering, Universal Pictures shifted the…
Indie Bookstores Are Fighting to Survive the Pandemic. A New Movement May Have the Answer
Earlier this winter, the year-old bookstore Organic Books in Albuquerque, N.M., was finally finding its footing. “We were establishing ourselves in the community, and going gangbusters,” Kelly Brewer, the store’s co-owner, tells TIME. Her cautious optimism was reflective of the prevailing mood among many independent bookstores across the country. Sales were increasing; events were selling…